For Tour Operators, Travel Agents and Travel portals

Background Information

BP Travel Marketing Services developed BrochureBank, the first on-line brochure ordering service for consumers, in January 1998. The concept was derived from BP's innovative Viewdata based, bulk brochure-ordering service developed for travel agents in 1992.

Consumers are able to "access" the BP database and search for brochures either by specific tour operator, destination or holiday type. From the results they select up to seven brochures (by providing brochures that meet their specific requirements we are cutting down on brochure wastage) and have them sent directly to their home address or other.

The customer gets a brochure that meets their needs without having to trek round high street travel agents and the tour operators get their brochure into the hands of someone who is highly likely to make a purchase. (Over 72% of BrochureBank users end up making a booking from one of the brochures ordered and, on average, only order three brochures at a time).

All brochure requests are fulfilled by BP's dedicated BrochureBank operation at Rushden in Northants. All brochures available via the service are held in stock and orders are fulfilled the next working day and sent out by 2nd class post.

The tour operator only pays for the fulfilment of each request plus the postage. No requests, no charge. You only pay for what you get.

Consumers can also sign up to receive a regular email newsletter - "Holiday & Leisure e-News". Tour operators, travel agents and travel companies can use this highly effective vehicle to promote their special offers and late availability in a simple and no nonsense fashion every month.

How Do People Find BrochureBank on the Internet?

In addition to ensuring that BrochureBank is well represented on the major search engines and directories we also work with important, high profile travel sites such as TeletextHolidays.co.uk. Additionally we also have links from major on-line travel agents and re-sellers such as Advantage Travel, Worldchoice and Harry Weeks Travel. At the last count BrochureBank had well over 1000 links from other web sites.

How can I link to BrochureBank from my website?

BrochureBank is completely flexible and can provide a tailored service to meet your specific needs. Whether you are a tour operator and want to let customers order brochures through your website or a travel agent wishing to give your web customers the added advantage of being able to order brochures on-line, BrochureBank can accommodate your needs.

For more information contact our Sales Department now by telephone: +44 (0)1233 211211, or fax: +44 (0)1233 500900 or e-mail sales@bptms.co.uk

What is BrochureBank's Track Record?

To date BrochureBank has handled over 1,000,000 individual consumer brochure requests for over 150 tour operators and travel companies.

Will BrochureBank still be around next year?

BrochureBank is operated by BP Travel Marketing Services, a company formed in 1972 to provide bulk brochure distribution services to tour operators. Over the years BP has developed many specialist services for the UK travel trade and now distributes well over 200 million brochures a year. BP is committed to developing new services (of which BrochureBank is one) to meet the needs of the UK travel industry. BrochureBank is here to stay.

Key Benefits

• Well established company.
• Quality sales leads through brochure requests.
• High volume traffic.
• High profile partners.
• E-mailing list of 40,000 "subscribers".
• Tried & tested service.
• Pay by results.
• No set up fees, easy to try.

Click here for other BP services.

For more information contact our Sales Department now on:

Tel: 01233 211211 Fax: 01233 500900 e-mail: enquiries@brochurebank.co.uk